When a University Began Thinking About Offering More Online Degrees

question 166

Multiple Choice

When a university began thinking about offering more online degrees it used primary data to get potential students' attitudes and intentions.What is the most likely reason for using primary data?

• A) this information was already freely available to all interested parties
• B) the value of the research is unrelated to sample size
• C) the information can be collected quickly and at low cost
• D) the information will fit the university's needs exactly since it will be collected specifically for this study
• E) it will benchmark consumers' interest in grading equipment

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Definitions:

Break-Even Volume

The number of units that must be sold for total revenues to equal total costs, resulting in no profit or loss.

Fixed Costs

Fixed costs are business expenses that remain unchanged regardless of the level of production or sales, such as rent, salaries, and insurance premiums.

Revenue

The total amount of money generated by the sale of goods or services related to a company's primary operations.

Variable Costs

Expenses that fluctuate with the level of output or activity, in contrast to fixed costs which remain constant.