Companies That Are Most Likely to Succeed in the Development

question 44

Multiple Choice

Companies that are most likely to succeed in the development and introduction of new products typically are characterized by all of the following EXCEPT:

• A) establish an environment conducive to achieving new-product objectives
• B) make the long-term commitment needed to support innovation and new-product development
• C) capitalize on experience to achieve and maintain competitive advantage
• D) use a company-specific approach that is driven by corporate objectives and strategies with a well-defined new-product strategy at its core
• E) introduce ten new products every year

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Definitions:

Durable Goods

Items with a long life span, such as appliances and automobiles, that are used over time rather than consumed quickly.

Intermediate Good

A product utilized in the manufacture of a final good or finished product, not sold directly to end consumers.

Local Nursery

A place or business that specializes in growing and selling plants and trees for gardening and landscaping within a local area.

Grandma

A familial term used to refer to the mother of one's parent, often associated with elder care, wisdom, and family traditions.