Verizon Runs Ads That Have a Map Floating Over Cellphone

question 76

Multiple Choice

Verizon runs ads that have a map floating over cellphone users' heads showing where they have 3G network capabilities,and the blue coloring on the map shows that Verizon's coverage is almost everywhere in the United States. The ads also show an unfortunate AT&T customer with a red-shaded map showing much less 3G network coverage throughout the United States.Verizon is using _____ advertising.

• A) competitive
• B) institutional
• C) comparative
• D) image
• E) pioneering

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Definitions:

Table

A method for organizing data in rows and columns to facilitate analysis and representation.

Probabilities

A calculation that determines the chances of an event occurring, with values between 0 and 1 to signify probability.

t-Table

A table used in statistics that shows the critical values of the t-distribution, used in hypothesis testing and constructing confidence intervals.

Degrees of Freedom

The number of independent values or quantities that can vary in an analysis without violating any constraints.