Advanced Bionics Is a Global Leader in the Development of Implantable,high-Tech

question 182

Multiple Choice

Advanced Bionics is a global leader in the development of implantable,high-tech neurostimulation devices used to treat deafness and chronic pain.Just two-and-a- half years after introducing its new stimulators,the firm is doing $200 million in domestic sales.
How has Advanced Bionics been so successful? Its success can be attributed to its outstanding products and to three aspects of its sales approach.First,Advanced Bionics hired the right talent for its sales force.Companies tend to use experienced sales reps-often hired away from competing companies-to sell new medical devices.This can be very expensive since experienced reps generally expect as much as $200,000 in annual income.So when Advanced Bionics brought its medical device to market,it hired people with no experience selling medical devices and turned them into sales reps.Hiring inexperienced salespeople created some problems,however,and the company experienced high turnover rates during its first two years in operation.Second,Advanced Bionics provided salespeople with a rigorous training program.Third,Advanced Bionics allowed salespeople to plan their own activities while managers monitored their progress and pushed them to improve.In short,the company has been able to succeed by selecting good salespeople,training them well,and managing them carefully
-Refer to Advanced Bionics.District sales managers at Advanced Bionics often spend three days per week in the field coaching and monitoring sales reps.This time in the field with sales reps is an important final task in the management process known as:

• A) compensation
• B) networking
• C) quota determination
• D) qualifying sales leads
• E) evaluating performance

Recognize the symptoms and diagnostic criteria of mood, anxiety, depressive disorders, and personality disorders.

Describe the Personality Inventory for DSM-5 (PID-5) and its relation to the Big Five personality dimensions.

Assess the impact of behaviors and lifestyles, including substance use and gambling, on determining pathological conditions.

Explain the therapeutic approaches, including cognitive-behavioral therapy (CBT), and the role of self-help in mental health.

---

Definitions:

Charge and Discharge Statement

A financial report detailing the charges (debts or obligations) and discharges (payments or settlements) within a specific period.

Remainderman

An individual who inherits or is entitled to inherit property upon the expiration of a life estate.

Estate Accounting

The process of preparing and managing the financial records of an individual's estate following their death, including the calculation of assets, liabilities, and distribution to heirs.

Probate

The legal process through which a deceased person’s will is validated and the estate is settled, involving distribution of assets and payment of debts.