For Sports Marketers,an Inelastic Demand Curve Means They Have Greater

question 25

Multiple Choice

For sports marketers,an inelastic demand curve means they have greater flexibility in making pricing decisions.What can a sports marketer do to make demand for his or her product more inelastic?

• A) have a winning team that people want to see play
• B) sell the rights to buy a season pass
• C) eliminate all quantity discounts
• D) use discriminatory pricing
• E) any of these strategies will help render demand more inelastic

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