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What Is Market Segmentation? Why Is It Important for Companies

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What is market segmentation? Why is it important for companies to do?


Definitions:

Neurons

Specialized cells in the nervous system that transmit information via electrical and chemical signals.

Temporal Lobe

A region of the cerebral cortex responsible for processing auditory information and encoding memory.

Wernicke's Area

A region in the brain's temporal lobe involved in the understanding of spoken language.

Motor Projection Area

A region of the brain involved in the planning, control, and execution of voluntary movements.

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