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The Best Way to Create Value for a Brand Is

question 4

True/False

The best way to create value for a brand is to increase benefits that will offset charging a higher price.


Definitions:

Material Culture

The physical objects, resources, and artifacts created, used, or valued by a society, reflecting its social habits and historical developments.

Norms

Social expectations that guide the behavior of individuals within a society.

Values

The principles or standards of behavior that are considered important in life or in a particular culture.

Cultural Change

The transformation of a society's norms, values, beliefs, and practices over time.

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