Types of Marketing Tools That Can Be Used to Gain

question 71

Multiple Choice

Types of marketing tools that can be used to gain exposure for sports brands include the following except

• A)media advertising
• B)direct response marketing
• C)sponsorships
• D)personal selling

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Definitions:

Ritual Complex

A set of religious or ceremonial practices that are structured and performed in a specific sequence, serving to express beliefs or values within a community.

Paleolithic Cave

Prehistoric sites that served as shelters for early humans, often decorated with early forms of art such as paintings and engravings on the cave walls.

Spotted Horses

Refers to prehistoric cave paintings, notably in the Lascaux Cave in France, where horses are depicted with spotted patterns on their coats, suggesting early human interaction with these animals.

Negative Handprints

Prehistoric cave art involving the application of pigment around a hand placed against a surface, leaving a silhouette or "negative" image of the hand.