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The marketing that exists between Mary Kay and its consultants is not B2B.
Accounting
The systematic recording, reporting, and analysis of financial transactions and data within an organization.
Technological Complexity
The degree of difficulty and sophistication involved in the technology of a project or system.
Newness Of Technology
The degree to which a technology is recent or innovative, impacting its adoption and implementation.
Technology Familiarity
The extent to which individuals or organizations are comfortable with and knowledgeable about the use of technological tools and systems.
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