Which of the Following Statements About the Societal Orientation Is

question 95

Multiple Choice

Which of the following statements about the societal orientation is FALSE?

• A) Companies that protect the environment by using all-natural materials in their products are showing a societal marketing orientation.
• B) Marketers cannot deliver all benefits sought by customers, as these benefits may not be in the long-term best interests of the customers.
• C) The societal marketing concept is an important refinement of the market concept.
• D) Organizations have both a social and economic justification for their existence.
• E) The majority of consumers support environmentally friendly companies and willingly paying more for these products.

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Definitions:

Free Trade

A trade policy that minimizes restrictions on imports and exports between countries, promoting global economic integration.

Sea Islands Experiment

The 1861 pre-Reconstruction social experiment that involved converting slave plantations into places where former slaves could work for wages or own land. Former slaves also received education and access to improved shelter and food.

Reconstruction

The period following the American Civil War (1865-1877) during which the United States attempted to address the issues of the Southern states' reintegration into the Union, the status of the freed slaves, and the destroyed Southern economy.

Former Slaves

Individuals who were previously subjected to slavery but gained freedom, often through emancipation laws, abolition movements, or personal liberation.