SoBe Nutritional Beverages Uses Twin Lizards on Every Bottle of Its

question 114

Multiple Choice

SoBe nutritional beverages uses twin lizards on every bottle of its products and in all of its promotion efforts.It even has its own Team Lizard made up of skateboarders,mountain bike riders,and in-line skaters that it sponsors.The lizard is used to remind consumers of the product and its benefits.To which of the four Ps does this represent?

• A) Promotion
• B) Price
• C) Publicity
• D) Place
• E) Product

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Definitions:

Hannah Höch

Hannah Höch was a German Dada artist known for her work in photomontage, creating insightful and often critical pieces related to societal issues.

Unique Forms

Distinctive or one-of-a-kind shapes, patterns, or arrangements that set something apart from the rest.

Continuity in Space

A concept related to the Futurist movement, specifically in sculpture, focusing on capturing dynamic movement and the fluidity of forms in space.

Movement

Refers to the trend or style in art with a specific common philosophy or goal, shared by a group of artists during a restricted period of time.