The Elimination of Intermediaries Such as Wholesalers or Distributors from a Marketing

question 173

Multiple Choice

The elimination of intermediaries such as wholesalers or distributors from a marketing channel is referred to as:

• A) disintermediation.
• B) disassociation.
• C) unencumbrance.
• D) demarketing.
• E) selective retention.

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Definitions:

Silent Spring

A 1962 book by biologist Rachel Carson about the destructive impact of the widely used insecticide DDT that launched the modern environmentalist movement.

Environmental Movement

A diverse scientific, social, and political movement for addressing environmental issues and advocating for the conservation of the natural environment and the sustainable management of natural resources.

Warren Court

The U.S. Supreme Court under Chief Justice Earl Warren from 1953 to 1969, noted for landmark cases that expanded civil rights, civil liberties, judicial power, and the federal government's power in states.

Brown V. Board Of Education

1954 U.S. Supreme Court decision that struck down racial segregation in public education and declared “separate but equal” unconstitutional.