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Abbeville Press published a book by Armin Brott and Jennifer Ash entitled The Expectant Father: Facts,Tips,and Advice for Dads-to-Be.It is an advice book for men whose partners are expecting a baby.The market for this book is based on demographics.
Secondary Reinforcement
A process in which a neutral stimulus becomes reinforcing through its association with a primary reinforcer.
Fixed-ratio Scheduling
A type of reinforcement schedule in behaviorism where a response is reinforced only after a specified number of responses.
Negative Reinforcement
A behavior modification technique that involves the removal of an unpleasant stimulus to increase the likelihood of a behavior being repeated.
Primary Reinforcers
Innate reinforcing qualities like food, water, or rest that do not need to be learned because they are naturally satisfying.
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