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NASCAR racing fans are some of the most diverse and loyal fans in the world.They will stand in the pouring rain,the freezing cold,or the blistering heat for hours to shake the hand and get the autograph of a NASCAR driver.These fans are not concentrated in any one area but are dispersed throughout the United States.A Web site designed to market NASCAR memorabilia would be most likely to be successful if it used _____ segmentation to determine its target market.
Goodness-Of-Fit Test
A statistical test used to see how well sample data fit a distribution from a population with a normal distribution.
Lower-Tail Test
A statistical test used to determine if a data sample is significantly lower than the population mean.
Upper-Tail Test
Is a statistical test where the critical area, where we reject the null hypothesis, is located in the upper tail of the distribution.
Two-Tail Test
A statistical test used to determine if a sample is significantly greater than or less than a certain range of values, assessing both ends (tails) of the distribution.
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