The Two Major Components of Media Objectives Are Audience Objectives

question 73

Multiple Choice

The two major components of media objectives are audience objectives and:

• A) message-distribution objectives.
• B) continuity objectives.
• C) mission objectives.
• D) environmental objectives.
• E) marketing mix objectives.

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Definitions:

Mutual Agreement

A consensus reached by two or more parties where all individuals involved agree upon terms or conditions.

Promote Individuality

Encouraging or supporting the unique qualities and self-expression of individuals.

Team Conflict

The disagreements or tensions that arise among members within a team, often due to differing opinions, personalities, or goals.

Virtual Teams

Teams that work together over distance, connected by electronic communication technologies, without the necessity of physical presence.