A(n)_____ List Is the House List of Other Direct-Mail Advertisers

question 9

Multiple Choice

A(n) _____ list is the house list of other direct-mail advertisers.They can be rented with a wide variety of demographic breakdowns.

• A) demographic
• B) compiled
• C) in-house inquiry
• D) outsourced inquiry
• E) mail-response

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Definitions:

Process Sampling

The technique of selecting a sample of elements from a process for analysis, to determine the quality or performance of the process.

Acceptance Sampling

A statistical quality control method used to determine whether to accept or reject a batch of products based on a sample of items from the batch.

Process Capability Index

A statistical measure of a process's ability to produce output within specified limits.

C-Chart

A quality control chart used to control the number of defects per unit of output.