An Ad for Google Uses Colorful Explanatory Charts,colorful Images,and Tables

question 98

Multiple Choice

An ad for Google uses colorful explanatory charts,colorful images,and tables to depict mobile usage percentages for websites.These elements inform potential ad purchasers of the numbers of clicks on ads from mobile phones.This ad uses _____ to persuade potential customers to try mobile advertising through Google.

• A) reinforcement
• B) value-based thinking
• C) infographics
• D) brand perception
• E) the creative wheel

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Definitions:

Bell-Shaped

Describes the symmetric shape of a distribution that is highest in the middle and tapers off towards both ends, characteristic of a normal distribution.

Tchebysheff's Theorem

A statistical rule stating that for any set of data, regardless of distribution, a certain percentage of values will fall within a specific number of standard deviations from the mean.

Tchebysheff's Theorem

A statistical theorem stating that for any set of data, the proportion of results that lie within a certain number of standard deviations from the mean is at least 1-1/k^2, for k>1.

Z Score

A Z score, or standard score, is the number of standard deviations an observation is from the mean, used in statistics to compare observations from different datasets.