In Order to Spread Awareness About Its Ride-Sharing Service,Uber Ran

question 36

Multiple Choice

In order to spread awareness about its ride-sharing service,Uber ran a social media ad campaign with a slogan meant to reach out to both riders and drivers: "What's your destination? Get there.The day belongs to you." The ad suggests that people driving cars could have more flexibility in their work schedules,while people ordering rides could have faster rides and more personal,helpful drivers.The ad is _____ because it offers a service that consumers may not have known existed.

• A) transactional
• B) psychological
• C) informational
• D) transformational
• E) charismatic

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Definitions:

Sucrose

A disaccharide sugar composed of glucose and fructose, commonly known as table sugar and found naturally in plants.

Translocated

The process of moving or transferring something from one location to another, often referring to the movement of genetic material within or between organisms.

Xylem Sap

The water and dissolved nutrients conducted throughout a plant by the xylem tissue.

Cohesion

The force that holds molecules of the same substance together, playing a crucial role in water transport in plants.