_____ Is a Type of Marketing Used to Slow Down

question 20

Multiple Choice

_____ is a type of marketing used to slow down the demand for certain products,such as energy-consuming goods.

• A) Market segmentation
• B) Demarketing
• C) Environmental advertising
• D) Eco-marketing
• E) Cause marketing

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Definitions:

Specialty Outlets

Retail stores that focus on selling a specific category of products, offering expert knowledge and a wider selection within that category.

General Merchandise Stores

Retail establishments offering a wide range of consumer goods in various categories from clothing to home appliances.

Scrambled Merchandise Stores

Retail stores that stock and sell a wide variety of unrelated products, often at discounted prices.

Scrambled Merchandising

A retail strategy where a store sells products that are traditionally not associated with their business model, in order to increase traffic and sales.