A Manufacturer of Office Furnishings Is Finding It Difficult to Compete

question 5

Multiple Choice

A manufacturer of office furnishings is finding it difficult to compete with cheaper imported merchandise.Which of the following is a potential source of new-product ideas that would allow it to compete more effectively?

• A) Current retailers who carry the manufacturer's equipment
• B) Its foreign competitors
• C) The company's employees
• D) Customers who have requested its catalogs
• E) All of these

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Definitions:

Growth-Inhibiting Environment

A setting or condition that restricts or hinders the development and progress of an organism or process.

Unconditional Positive Regard

Accepting and supporting someone regardless of what they say or do, as proposed by Carl Rogers in his client-centered therapy.

Aggressive

Exhibiting forceful actions or behavior, often with the intent to dominate or control.

Humanistic Psychologist

A professional in psychology who focuses on individual potential and stresses the importance of growth and self-actualization.