Protons Are New,poppable Snacks Made with Super-Crunchy Tofu

question 176

Multiple Choice

Protons are new,poppable snacks made with super-crunchy tofu.They are bite-sized nuggets that come in both sweet and savory flavors: Original Crunchy,Backyard Bar-B-Q,Tomato Herb Garden,Cinnamon Toast,and Lemon Meringue Pie.Which elements of the promotional mix would be most useful in attracting attention to this new snack food?

• A) Public relations and sales promotion
• B) Advertising and direct marketing
• C) Direct marketing and personal selling
• D) Public relations and direct marketing
• E) Advertising and public relations

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Definitions:

Long-run Average Total Cost

The average cost per unit of output over the long term, where all inputs are considered variable.

Output Q₀

The quantity of goods or services produced in a given period of time, denoted as Q₀ to specify a particular amount.

Diseconomies of Scale

The phenomenon where, as a firm expands, its costs start increasing per unit of output, usually due to inefficiencies and management challenges that arise with size.

Diminishing Returns

A principle stating that as investment in a particular area increases, the rate of profit from that investment, after a certain point, cannot continue to increase and may decrease.