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New-Product Concept
An idea for a new product or a significant improvement on an existing product, often tested through market research before development.
MINDSTORMS®EV3 Robot
An advanced robotics kit designed by LEGO® that allows users to build, program, and control robots with customizable and interactive features.
Color Sensor
A device that detects the color of a surface, often used in industrial sorting applications, quality control, and digital imaging.
Marketing Research Approach
A systematic method of collecting, analyzing, and interpreting data to guide marketing decisions.
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