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In 2007-2008, more than 12,000 members of the Writers Guild of America went out on strike after contract negotiations with the Alliance of Motion Picture and Television Producers (AMPTP) came to impasse. The strike started in November, 2007 and concluded in February, 2008 and, by some estimates, cost the industry around $2 billion. Given the expense of the strike to the industry and lost income to the writers, what other alternatives might the writers have considered in their quest to pressure the AMPTP to make concessions? Why do you think the Writers Guild decided to strike instead of pursuing these less costly alternatives?
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