In Marketing Research, Interviewers Submitting False Data for Surveys Are

question 39

Multiple Choice

In marketing research, interviewers submitting false data for surveys are said to be ____.

• A) coding
• B) curbstoning
• C) nominalizing
• D) screening
• E) memoing

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Definitions:

Dimensional Approach

A method of categorizing characteristics on a spectrum rather than as either present or absent, recognizing the continuum of mental health symptoms.

Attachment Types

Categories that describe patterns of attachment behavior exhibited in relationships, including secure, anxious-preoccupied, dismissive-avoidant, and fearful-avoidant types.

Anxiety

An emotion of stress, discomfort, or fear, usually in anticipation of a forthcoming event or an outcome that is not yet determined.

Avoidance

A behavior or strategy aimed at preventing negative outcomes or interactions.