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What Type of Metrics Does Customer Relationship Management Try to Optimize

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What type of metrics does customer relationship management try to optimize?


Definitions:

Marginalize

To relegate or confine to a lower or outer edge of society, often limiting access to resources and opportunities for those deemed outside the mainstream.

Language

A systematic means of communicating by the use of sound or conventional symbols, used for human communication through the expression of thought and emotion.

Sapir-Whorf Hypothesis

A theory in linguistics that suggests the structure of a language influences its speakers' world view or cognition.

Social Reality

The layers of reality perceived through social constructs and interactions.

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