Products or Services Toward Which Customers Show Such a Strong

question 24

Multiple Choice

Products or services toward which customers show such a strong preference that they will expend considerable effort to search for the best suppliers are called:

• A)shopping products/services.
• B)unsought products/services.
• C)generic products/services.
• D)specialty products/services.
• E)convenience products/services.

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Definitions:

Acetylcholine

a neurotransmitter in the nervous system responsible for muscle stimulation and various brain functions.

Tetanus

A bacterial infection characterized by muscle spasms, commonly transmitted through wound contamination with Clostridium tetani.

Immune System

The body's defense mechanism against infectious organisms and other invaders through a series of steps called the immune response.