Which of the Following Statements Describes a Market Characteristic of B2B

question 93

Multiple Choice

Which of the following statements describes a market characteristic of B2B buying?

• A) Demand for goods is elastic and is affected by the price changes in the short run.
• B) The number of business buyers is higher than the number of buyers in B2C markets.
• C) Consumers buy goods to satisfy their own individual or household needs.
• D) Buyers are heavily influenced by personal tastes and brand reputation.
• E) The size of the orders is substantially larger than consumer purchases.

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Definitions:

Order Cycle Time

The total time that elapses from when a customer order is placed until it is received, covering all stages of the order processing.

Line Fill Rate

A measure in supply chain management indicating the percentage of customer orders fulfilled from stock available at the time the order is placed.

Customer Service

Customer service is the assistance and advice provided by a company to those people who buy or use its products or services, aimed at ensuring customer satisfaction.

Logistics

The detailed organization and implementation of a complex operation involving the procurement, transportation, and storage of goods and materials.