Zest Manufactures Tomato Sauce and Is Located in Venezuela

question 79

Multiple Choice

Zest manufactures tomato sauce and is located in Venezuela. The company is trying to enter a new market and, to assess it, Zest is evaluating the market's size and population growth rate. After completing the analysis, Zest decides to invest in the market by partnering with a local firm. Zest provides the firm with resources and technology. While developing their marketing strategy, the two firms decide to change the flavour of the tomato sauce to suit the taste of local consumers.
-In the context of country market assessment, an analysis of which of the following requires a firm to consider market size and population growth?

• A)Technology and infrastructure capabilities
• B)Economic factors
• C)Sociocultural factors
• D)Political environment
• E)Legal factors

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Definitions:

Risk Factors

Variables or conditions that can increase the likelihood of negative outcomes or diseases.

Sexual Abuse

Any form of non-consensual sexual contact or behavior, often involving coercion or manipulation, that can have both short and long-term psychological effects.

Self-Concept

An individual's perception of themselves, encompassing beliefs, feelings, and thoughts about one's abilities, appearance, and values.

Self-Esteem

An individual's subjective evaluation of their own worth or value.