Explain How Digital Media Tools Have Affected Marketers' Communications with Their

question 56

Essay

Explain how digital media tools have affected marketers' communications with their customers.

---

Definitions:

Consultative Selling

A sales approach that prioritizes understanding the needs and challenges of the customer, offering solutions that specifically address those needs.

Customer Relationship Model

A strategy or framework used to manage a company's interactions with current and potential customers, typically involving the use of technology to organize, automate, and synchronize sales, marketing, customer service, and technical support.

Performance Goal

A specific target or objective aimed at enhancing efficiency or productivity in various contexts, such as work or personal development.

Creative Problem Solver

An individual skilled at developing innovative and effective solutions to complex or unusual issues.