Greta Is Concerned That One of the Potential Market Segments

question 117

Multiple Choice

Greta is concerned that one of the potential market segments she has identified for her dog grooming service is too small and has too little income to have sufficient buying power.Greta is concerned with whether the segment is:

• A) substantial.
• B) responsive.
• C) profitable.
• D) reachable.
• E) all of these.

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Definitions:

Self-Directed "Free Agents"

Pertains to individuals who manage their careers independently, often working on a contractual or freelance basis rather than through permanent employment.

Retiree

An individual who has concluded their professional or working career and has transitioned out of the workforce, often due to age or personal choice.

Temporary Employees

Workers hired on a non-permanent basis, typically to fill short-term needs of the employing organization.

Private Employment Agencies

Businesses that help match employers with job seekers for a fee, offering services such as recruitment, staffing, and job placement.