Global Segmenting,targeting and Positioning Is More Complicated Than Domestic Segmenting

question 12

Multiple Choice

Global segmenting,targeting and positioning is more complicated than domestic segmenting and positioning because of cultural nuances,significant subcultures within countries,and

• A) currency differences.
• B) anti-discrimination regulations prohibiting segmentation and targeting in developing countries.
• C) differences in the way consumers see themselves and in the way they see products and services.
• D) complications due to franchising issues.
• E) the taxes imposed by some foreign countries on marketing activities.

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Definitions:

Vesicles

Small fluid-filled sacs on the skin, often caused by viral infections like chickenpox or shingles.

Auricle

Another term for the outer part of the ear; it helps in directing sound waves into the ear canal.

Trauma

A deeply distressing or disturbing experience, which can be physical or psychological in nature.

Drainage

The removal or withdrawal of fluid, such as water or pus, from a particular area of the body, often using surgical or medical techniques.