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Paula has done exceptionally well in developing U.S.domestic markets,but she has had to learn new rules when marketing overseas.She has been struggling to learn how to communicate her product's benefits and features in foreign markets.Not only did she have to learn how to use a foreign language,she had to learn how __________ affected how potential customers would view her product.
Neurotransmitters
Chemicals in the nervous system that transmit signals across neurons, influencing mood, thought processes, and bodily functions.
Clozapine
An antipsychotic medication used primarily in the treatment of schizophrenia, particularly in individuals who have not responded to other medications.
Double Bind
A psychological predicament in which an individual receives two or more conflicting messages, and one message negates the other, making it difficult to appropriately respond.
Avolition
A lack of motivation or inability to initiate and persist in goal-directed activities, often seen in psychiatric disorders.
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