There Are Many Arguments and Reasons for Adapting Communications Strategies

question 44

Essay

There are many arguments and reasons for adapting communications strategies in international markets. What are some reasons for adopting a single, global communications strategy?

---

Definitions:

Ethical Principles

The foundational guidelines for moral conduct that help individuals discern right from wrong in their decisions and actions.

Behave Ethically

Acting in a manner consistent with moral principles, standards, and values.

Act Professionally

The expectation for individuals to behave in a manner that is ethical, respectful, and appropriate for a given profession.

Pressure from Below

Influence exerted by lower-level employees or members of an organization, advocating for change or improvements.