Henry Ford's Statement,"Customers Can Have Any Color They Want So

question 99

Multiple Choice

Henry Ford's statement,"Customers can have any color they want so long as it's black," typified the ____________ era of marketing.

• A)production
• B)sales
• C)marketing
• D)value-based marketing
• E)retailing

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Definitions:

Interpersonal Communication

The exchange of information, feelings, and ideas between two or more people through verbal or non-verbal methods.

Link

A reference or connection from one piece of information or webpage to another, facilitating easy access and navigation between them.

Managing Up

The practice of managing one's relationship with and influence on superiors or higher-ups in an organization.

Grapevine

An informal, often unofficial channel of communication within an organization or social network.