Which of the Following Is Being Used by a Store

question 61

Multiple Choice

Which of the following is being used by a store owner who sends out a text message to all of her preferred customers announcing the arrival of this season's new clothing?

• A) Mobile marketing
• B) Social marketing
• C) Personal selling
• D) Sales promotions
• E) Advertising

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Definitions:

F-distribution

A probability distribution used in analysis of variance (ANOVA), especially relevant when comparing variances across different samples.

Kruskal-Wallis Test

A non-parametric statistical test that compares three or more independent samples to determine if at least one sample distribution stochastically dominates one other sample.

Critical Value

A threshold value used in hypothesis testing which separates the region where the null hypothesis is rejected from the region where it is not rejected.

Kruskal-Wallis Test

A nonparametric method for testing whether samples originate from the same distribution, used when the ANOVA assumptions are not met.