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Which of the following is NOT one of the Five Cs of pricing?
Stock Split
An increase in the number of shares of a company's stock without changing the shareholders' equity, typically done to lower the trading price of the stock.
Dividends
A portion of a company's earnings distributed to its shareholders.
Operating Expenses
Costs associated with running a business that are not directly tied to producing goods or services, such as salaries and rent.
Prepaid Expenses
Costs paid in advance for services or goods to be received in the future, recognized as assets on a balance sheet until they are consumed or used.
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