Robin Recently Bought Voice Over Internet Protocol (VOIP)phone Service (Phone

question 115

Multiple Choice

Robin recently bought Voice over Internet protocol (VOIP) phone service (phone service delivered over the Internet) .A few of Robin's friends bought VOIP before she did,but many other friends were interested in Robin's opinions of the new phone service.Robin is a(n) ________________ in this product category.

• A) innovator
• B) laggard
• C) late majority
• D) early majority
• E) early adopter

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Definitions:

Outcomes-To-Inputs Ratio

A principle in equity theory that compares the rewards (outcomes) one receives from a job relative to the effort (inputs) one has invested.

Sensitives

Individuals or entities that are highly responsive or susceptible to external stimuli or changes in their environment.

Entitleds

Individuals who believe they deserve special treatment or privileges, regardless of their actual accomplishments or contributions.

Equity

The concept of fairness or justice in the distribution of resources or treatment of individuals.