When Selecting a Target Market,firms Should Attempt to

question 9

Multiple Choice

When selecting a target market,firms should attempt to

• A) decide between demographic and geographic segmentation methods.
• B) seek out opportunities to customize products.
• C) develop a strong communication plan.
• D) match the firm's competencies with a market segment's attractiveness.
• E) reposition the brand.

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Definitions:

HR Dashboard

A visual representation, typically within HR software, that displays key human resources metrics and performance indicators.

Economic Value

The worth of a good or service determined by the benefits it provides to those who use or consume it, reflected in its market price.

Key Indicators

Critical metrics or variables that are used to measure the performance, health, or progress of a business, project, or process.