On the Diffusion of Innovation Curve, the First Group of Buyers

question 92

True/False

On the diffusion of innovation curve, the first group of buyers who want to be the first on the block to have the new product are known as early adopters.

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Definitions:

Retained Earnings

The portion of a company's profits that is kept or retained rather than being paid out as dividends to shareholders.

Accounts Receivable

Receivables from customers for products or services provided by a company, which are yet to be paid.

Bad Debt Reserve

An accounting provision representing the estimate of uncollectible amounts from customers, used to cover potential losses.

Base Cost

The original value or purchase price of an asset for tax purposes, used to determine capital gains or losses.