When Jim Attempted to Persuade the Executive Board to Allow

question 50

Multiple Choice

When Jim attempted to persuade the executive board to allow his team to handle the market research,he mentioned the team's record on past successes with similar projects.By mentioning the team's record,Jim was trying to improve his effectiveness by:

• A) establishing credibility.
• B) framing for common ground.
• C) using the social proof principle.
• D) using the reciprocity/obligation approach.

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Definitions:

Business Ethics

Ethics in a business context; a consensus of what constitutes right or wrong behavior in the world of business and the application of moral principles to situations that arise in a business setting.

Corporate Policy

Guidelines or principles set by a company to direct the actions and decision-making of its employees and management.

Outcome-Based Ethics

An ethical framework that focuses on the results or consequences of actions to determine their moral value, rather than the actions themselves.

Potential Benefits

The possible advantages or positive outcomes that may result from a particular action or policy.