Examlex
A company has decided to stop using the printing services of its current supplier because the printer uses harmful petroleum-based inks instead of soy- and vegetable-based inks.This is an example of the environmental marketing tactic known as _____ _____.
Person's Gain
Relates to the benefits or advancements a person realizes from a certain action or situation.
Person's Loss
Refers to the negative impact or detriment one experiences due to various reasons, such as job loss, demotion, or personal setbacks.
Human Capital
The collective skills, knowledge, or other intangible assets of individuals that can be used to create economic value for the individuals, their employers, or their community.
Intellectual Assets
Intangible resources of an organization such as patents, trademarks, business methodologies, and trade secrets that provide a competitive edge.
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