According to Your Text,why Are Brand Loyal Customers an Important

question 61

Multiple Choice

According to your text,why are brand loyal customers an important contributor to a firm's long-term success and profitability?

• A)Brand loyal customers typically exhibit more price sensitivity.
• B)Brand loyal customers typically exhibit less price sensitivity.
• C)Brand loyal customers write positive reviews of the firm.
• D)Brand loyal customers typically don't use coupons to reduce the price of the product.
• E)Brand loyal customers write negative reviews of the competition.

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Definitions:

Implicit Memory

A type of long-term memory that does not require conscious thought to recall information, such as procedural memory for tasks.

Nondeclarative Memory

A type of long-term memory that doesn't require conscious thought and includes procedural memory, such as how to do things like riding a bike.

Tie Shoes

The skill of fastening shoelaces, which involves fine motor coordination and is commonly taught to young children as part of developing independence.

Implicit Memories

Memories that influence our behaviors and thoughts without our conscious awareness, such as skills and conditioned responses.