The Makers of Breyers Ice Cream Have Come Up with a New

question 60

Multiple Choice

The makers of Breyers ice cream have come up with a new line called Breyers Blasts! This line of ice cream combines Breyers ice cream with well-know products such as Oreo cookies,Snickers candy bars,and Reese's peanut butter cups.This is an example of

• A)partner branding.
• B)brand revitalization.
• C)brand extension.
• D)dual branding.
• E)co-branding.

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Definitions:

A Proposition

An expression of a belief or assessment that conveys a perspective, capable of being true or misleading.

Venn Diagram

A diagram that uses circles to represent sets and their relationships to each other through overlap and separation.

Proposition

A vocalization or announcement that delivers an appraisal or sentiment, that might be factual or fallacious.

No S is P

A classical form of a categorical proposition stating that no members of subject S are part of predicate P.