Which of the Following Statements Regarding Monitoring a Social Brand

question 142

Multiple Choice

Which of the following statements regarding monitoring a social brand is true?

• A)Unless a firm has a website or is selling its product in some sort of online format,there is no need to monitor social network activity.
• B)There are not very many social monitoring tools currently on the market,and the ones that are available tend to be expensive.
• C)The social monitoring tools currently available on the market are difficult to set up.
• D)Firms that use social monitoring tools are better prepared to facilitate an ongoing dialogue with customers to strengthen brand loyalty over time.
• E)Most social network monitoring sites only allow monitoring of one particular platform.

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