_____ Is a Technique That Uses GPS to Build a Virtual

question 109

Short Answer

_____ is a technique that uses GPS to build a virtual fence around a location,such as a store,and send individually targeted advertisements to a customer's phone while he or she is in the location.

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Definitions:

Activation Theory

A theory suggesting that performance is best under conditions of optimal arousal, rather than too high or too low.

Theoretical

Related to or based on theory; not practical or applied, but abstract and speculative.

Practical

Concerned with the actual doing or use of something rather than with theory and ideas.

Psychology

The scientific study of mind and behavior, including thought, emotion, and interactions.