Firms Should Consider Three Important Factors During the Targeting Process

question 38

True/False

Firms should consider three important factors during the targeting process: growth potential,level of competition and strategic fit.

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Definitions:

American Democracy

A form of government in the United States characterized by a system of representation, rights, and freedoms for its citizens.

Citizen Participation

The involvement of individuals in political, economic, and social decisions that affect their lives.

Citizenship

Citizenship is the status of being a legally recognized subject or national of a state, with associated rights and obligations.

Political Community

A group of people with a collective identity based on shared government, political institutions, or beliefs.