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The Six Major External Factors That Can Influence the Marketing

question 69

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The six major external factors that can influence the marketing environment of a firm are: economic factors,domestic factors,international factors,political factors,legal factors,and sociocultural factors.


Definitions:

Voting Rights

Entitlements granted to shareholders or citizens to vote in corporate or public elections, respectively.

Unissued Shares

Unissued Shares are portions of a company's authorized capital stock that have been authorized for issuance but have not yet been issued to shareholders.

Treasury Stock

Shares that were once part of the open market stock but were bought back by the issuing company, reducing the amount of outstanding stock.

Quorum

The minimum number of members required to be present at a meeting to make the proceedings of that meeting valid.

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