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Group norms are formed only with respect to things that have significance for the group.
Market Share
The portion of a market controlled by a particular company or product, usually expressed as a percentage of total sales in that market.
Reported Profit
The profit amount shown in a company's financial statements, adhering to accounting standards and principles.
Goodwill
Intangible asset reflecting the value of a business above its tangible assets and liabilities, often arising from brand reputation, customer relationships, or intellectual property.
Intangible Assets
Assets that lack physical substance, such as patents, trademarks, and goodwill, important in evaluating a company's worth.
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