Examlex
_____ represent a class of tools that help to reveal customers' mental picture of the marketplace.
Current Ratio
A financial ratio that measures a company's ability to pay short-term obligations using its short-term assets.
Current Assets
Assets expected to be converted into cash, sold, or consumed within one year or in the normal operating cycle of the business, whichever is longer.
Current Liabilities
Financial obligations a company is due to pay within one year or within its normal operating cycle if longer.
FICA Withholdings
The portion of earnings withheld by employers for Social Security and Medicare taxes under the Federal Insurance Contributions Act.
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