Which of the Following Statements About Market Factors Is FALSE

question 73

Multiple Choice

Which of the following statements about market factors is FALSE?

• A) Market factors include the number and relative size of competitors
• B) Market factors are the characteristics of the market that influence buyer behavior
• C) Relative size of buyers can make an impact on buying behavior
• D) The number of competitors can be affected by the availability of substitutes
• E) Organizational markets are relatively large in terms of the number of customers

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Definitions:

Competitive Advantages

The unique attributes or benefits that a company possesses, allowing it to outperform its competitors.

Cognitive Learning Technique

Involves the use of mental processes to acquire knowledge and understanding through thought, experience, and the senses, emphasizing learning strategies that foster deep understanding.

Plaque Buildup

The accumulation of substances on the surface of teeth or in arteries, potentially leading to dental hygiene issues or cardiovascular diseases.

Brand Loyalty

The tendency of consumers to continuously purchase one brand's products over competing ones.